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https://open.uns.ac.rs/handle/123456789/17368
Title: | Investigation of moderator factors in e-business adoption: A quantitative meta-analysis of moderating effects on the drivers of intention and behavior | Authors: | Šumak Boštjan Heričko Marjan Budimac Zoran Pušnik Maja |
Issue Date: | 2017 | Journal: | Computer Science and Information Systems | Abstract: | © 2017, ComSIS Consortium. All rights reserved. E-business technology is becoming one of the most important global markets where e-business solutions will have to adapt to new technologies. The main objective in this study was to synthesize existing knowledge in the field of e-business technology acceptance and to understand differences in Technology Acceptance Model (TAM) related causal effect sizes for different e-business contexts. A quantitative meta-analysis of existing empirical research about factors affecting e-business adoption was conducted using 89 published papers that provided empirical data about causal relationships. A moderator analysis was carried out to investigate the moderating effect of four factors: consumer type, device type, continent and respondent type. The results of the study showed a moderating effect for all four proposed factors in almost all TAM-related causal paths. The study also showed that TAM is the most common theory being applied in e-business adoption research. | URI: | https://open.uns.ac.rs/handle/123456789/17368 | ISSN: | 1820-0214 | DOI: | 10.2298/CSIS160902033S |
Appears in Collections: | PMF Publikacije/Publications |
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